AIB to Host Roundtable Call on Strategies to Attract and Retain Members

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AIB is set to host its next roundtable call, “Attracting and Retaining Members,” on Tuesday, March 21. The call will give AIB groups the opportunity to share ideas and and strategies across their sectors, and learn about each other’s most effective approaches to membership, ongoing challenges, and tools for keeping members engaged.

This call will be the eighth roundtable discussion that AIB has organized. Past call topics include, “Engaging Suppliers in Supporting Indies,” “Omni-Channel Retailing and What It Means for Independents,” “Best Practices for Member Education,” “Creating Events that Engage Consumers,” and “Shop Local in the Age of Amazon.”